Contact the college coach as soon as you think you might be interested in attending school there! Don't wait! I keep a list of interested applicants throughout the year and send them information on good "insider" type stuff as I receive it. For example, I received an email from the University that the application fee will be waived at our next Open House. I was able to pass along this information to my interested HS cheerleaders! I also pass along information on scholarships and grants as I receive it, as well as invite them to attend games, practices, competitions as well as other campus events.
Clean up your Facebook account!!!! YES! College coaches check your MySpace and Facebook accounts. There have been several recruits who I chose to remove from my "list" after seeing what is posted on their accounts. I tell my recruits, "Don't put anything on there that your grandmother wouldn't be proud of." C'mon - be real. We all know you drink and like to party. Great. But grow up! No one cares! It doesn't impress anyone, especially a college coach! So clean them up - oh yeah - and we can get around any "privacy" blocks. Trust me, we find it all out... It's not worth you losing your opportunity to cheer in college - right?
Contact the coach to set up a visit. A visit usually includes touring the practice facilities, locker rooms, campus, etc... You want to make sure these facilities are clean and what you are looking for. You will be spending a whole lot of time in them, so make sure it is a good fit. Also, I usually arrange a time where the recruit can meet the team, whether it be at a team dinner, or just a trip to the beach with the girls. This way, you can kind of "feel out the team", and also ask the girls questions about the coaching staff, and gather some good information about what it will be like to cheer in college.
I will add more tips. Bye for now! Cheers!